Ynzo van Zanten
Ynzo van Zanten is keynote speaker, author and brand strategist. Over the last decade he travelled the world as Chief Evangelist and Head of People & Culture for the Dutch impact company called Tony’s Chocolonely.
About
Ynzo van Zanten
Past speaking engagemens
Ynzo van Zanten, author, entrepreneur, keynote speaker and former Head of People & Culture and Chief Evangelist of Tony’s Chocolonely, sees opportunities for future focused entrepreneurs in all the crises around us. All it takes is reimagining a world from a new starting point. Many organizations seem to be jumping the speeding purpose bandwagon at the moment, but what does that really mean for you and your organization? How do you prevent stepping into the same pitfalls as so many organizations around you? There’s a whole generation looking for true meaning in a better, fairer, cleaner, more beautiful world. But the more brands seem to be shouting how amazing their sustainability efforts are, the less confidence that generation has in those brands. How do you bridge that gap?
Ynzo speaks about economic trends and developments in society, about balancing financial success and making a positive impact, about the ‘social’ and ‘antisocial’ in entrepreneurship. He inspires the audience with everyday examples and of course his own long experience at Tony’s Chocolonely and innocent drinks. His energetic style of presenting, or as he calls it ‘his business applicable ADD’, makes you reconsider your own tiny piece of responsibility to make a positive change, no matter how big or small. Because according to Ynzo no one is too small to make a difference.
Ynzo van Zanten
loves to inspire you on...
FOMP
The ‘Fear of Missing Purpose’ is raging through the business landscape. All departments are rushing towards offsite sessions to find their purpose and eagerly turn them into activations. Right? Or should it be the other way around? Organizations are jumping on the purpose bandwagon but are losing the actual customer from their sights. Because he or she is merely looking to become a better version of themselves. Your customer no longer buys your product or what you stand for,they are buying who you can help them become. And to bridge that gap, we needto get back to the human part of your strategy.
Meaningful entrepreneurship
What is the meaning of meaning? How do you claim your position in a rapidly changing business environment? How do you prevent stepping into the purpose trap? How do you create real impact instead of empty promises? It takes a renewed look at leadership. Ynzo loves to share his vision on this subject.
People and Culture, or as we used to call it; Human Resources
How do you put your own team on the first spot? And why would this make a true difference in reaching your goals. How does HR become leading (again) in your organization, whilst getting rid of that word as a whole. Focus, focus, focus. Focus on purpose, focus on your product or service and focus on nurturing the most committed and engaged team. And that takes more than just free chocolate.
Growth in a grumpy world
Wherever youlook, everything seems to have to grow. Because that is the only way to success, they say. But aren’t we outgrowing our own happiness? Whether it’s the economy, or our HR policies, our sustainability strategy or even our ‘purpose’; Perhaps we should start redefining our goals. Because the world is starting to show stretchmarks. Should growth really be this holy grail? Do we all have the right to grow, grow, grow?
(Anti-)social Entrepreneurship
How do you take your moral obligation seriously when it comes to making impact in the world and in the society around you? Ynzo explains how financial success and making an impact aren’t two ends of a spectrum. They can be the same and even synergize each other.
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